‘Living luxury goods’: a new lifestyle in Vietnam

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The lifestyle associated with the luxury real estate segment has a history of nearly 100 years in the world, now appearing in Vietnam.

Living at an address affirms status

In 1927, when the Sherry Netherlands Hotel in New York first launched the “branded real estate” model – combining the luxury and professional service of a hotel with the privacy of an apartment, the concept ” luxury living” was born.

In Ho Chi Minh City, District 1 has long been considered synonymous with luxurious, wealthy life, where the city’s upper class gathers. Saigon people even have a saying “Eat in District 5, stay in District 3, luxury in District 1”.

But to call it a luxury living standard, it was only when the Marriott luxury apartment complex at Lake Tower, Grand Marina, Saigon – the first Marriott luxury apartment complex in Vietnam was handed over and opened that this concept was accepted. actualize and introduce to the people.

The project possesses a rare prime location on riverside land in the heart of District 1, and is also associated with the Marriott brand. Not only conveniently connected to bustling urban life, Marriott branded apartments also give residents million-dollar views.

Besides, with the city’s planning, Grand Marina, Saigon will become the focus of a new riverside square with branded apartment towers, office buildings combined with commercial centers, underground metro stations, walking streets, and riverside parks.

Million dollar view from Marriott luxury apartment. Photo: Masterise Homes

Live in a luxurious five-star hotel space

Marriott began entering the hotel industry in 1957 and now has about 600 Marriott hotels globally. Marriott’s 67-year history and brand recognition are considered the “quintessence” that this brand always preserves in any branded real estate project.

“It’s very likely that the buyer of our luxury apartments has stayed at one of the Marriott hotels and has a certain expectation in mind about the Marriott space.

So we want to ensure that, when they step into the Marriott Luxury Apartments at Grand Marina, Saigon, they can confirm that this spatial experience meets their expectations,” said Mr. John Hearns, vice president Senior President, Global Branded Real Estate Project Operations of Marriott International shared.

Main lobby space with Marriott standard design - Photo: Masterise Homes

Main lobby space with Marriott standard design – Photo: Masterise Homes

With a Marriott branded apartment, not only is it a luxurious living space, residents can also find elegance and sophistication in every small corner. From the warm color palette, natural materials, to the smallest details such as miniature toilets for young residents in the Kid’s club, or high-end carpets that ensure soundproofing for movie theaters…

‘Living luxury’ with a team of butlers in an ‘elite community’

The Marriott team at the Lake court are called “housekeepers”, not management staff as is commonly called. That name emphasizes their comprehensiveness and initiative in managing and operating Marriott branded apartments, bringing wonderful living experiences.

Marriott housekeeping team and senior leaders at the opening ceremony of Marriott luxury apartments at Lake Tower - Photo: Masterise Homes

Marriott housekeeping team and senior leaders at the opening ceremony of Marriott luxury apartments at Lake Tower – Photo: Masterise Homes

Imagine, on a hurried morning, you can be given a hot cup of coffee to take away to suit your taste right when you go down to the lobby.

Or just observe for a few minutes and the Marriott butler will know that you are left-handed; From then on, they always serve drinks to your dominant hand. Or they remember special occasions like birthdays and wedding anniversaries to bring you and your loved ones little surprises.

At the same time, residents of Grand Marina, Saigon are people who have enough financial potential to live anywhere, whether it is Vietnam or abroad. Their choice to live here not only shows their trust in Marriott’s service quality, but also shows their sophisticated “taste” for living.

That choice creates a circle of individuals with similar thoughts and lifestyles, including successful businessmen, foreign experts working at Marina Central Tower, A-list artists of the entertainment industry, and… Vietnamese people return home after many years of studying and working abroad. Through community events, they have the opportunity to connect, thereby expanding relationships and cooperation opportunities.

Furthermore, Marriott Luxury Apartments is also a door to enter the world’s elite community, especially for future generations. Branded apartments have since become an investment not only for current life but also for the future.

What's in Marriott luxury apartments in Vietnam?What’s in Marriott luxury apartments in Vietnam?

The article is in Vietnamese

Tags: Living luxury goods lifestyle Vietnam

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