Consumption of Hanoi-Hai Duong Beer Joint Stock Company decreased by 22% over the same period

The reason for the decline in production and consumption of the company’s products is due to the impact of regulations prohibiting the use of alcoholic beverages before driving, so people limit buying and drinking alcohol.

In the first quarter of 2024, the company’s revenue reached over 14 billion VND. Enterprises have paid 9.4 billion VND to the budget. In the second and third quarters of 2024, Hanoi-Hai Duong Beer Joint Stock Company strives to produce and consume 20 million liters of beer of all kinds, equal to 90% of the same period and 98% of the plan.

To achieve the above goal, the company clearly identified the market as the Northern provinces with customers who have average income levels. The main products are still Hanoi draft beer, Hai Duong draft beer, Hanoi beer bottled in 450ml and 330 ml.

Currently, the company has 73 agents in the province and 84 agents outside the province, spread across localities from Thanh Hoa outward.

PV