Tomorrow, April 25, the People’s Court of Binh Thanh District (HCMC) will open a first instance trial of the commercial business case “brand promotion contract dispute” between the plaintiff, Nam An Cosmetic Hospital, and the defendant. The application is Golden Lotus Company.
Facebook “Le Hoang Phuong” commented on the article of the account “Chiem Quoc Thai”
Regarding the case, the court determined that Miss Grand Vietnam 2023 Le Hoang Phuong is the person with related rights and obligations; Mr. Chiem Quoc Thai (Director of Viet My Cosmetic Hospital) was the witness.
However, before the trial opened, the witness, Mr. Chiem Quoc Thai, requested to be absent throughout the trial of the case. At the same time, clearly present the content of the case.
Accordingly, Mr. Chiem Quoc Thai stated that in 2022, Viet My Cosmetic Hospital will sponsor Le Hoang Phuong’s cosmetic surgery, so the two sides agreed: Le Hoang Phuong will have free surgery, and the benefits of Viet My Hospital will be has full rights to use Le Hoang Phuong’s image indefinitely, for advertising purposes.
What did CEO Nguyen Thi Nhu Lan say about the lawsuit against Golden Lotus Company?
However, due to the close relationship between Golden Lotus Company, Le Hoang Phuong, and Viet My Cosmetic Hospital, after Le Hoang Phuong was crowned Miss Grand 2023, the hospital committed to Ms. Phuong not to use any photos. Any photos of Ms. Phuong since she became a brand ambassador?
Posting a status about Le Hoang Phuong’s journey of change on November 7, 2023, Mr. Chiem Quoc Thai presented that the image he posted on his Facebook was a photo of Le Hoang Phuong taken before Le Hoang Phuong was crowned. At the same time, this status was only posted on his personal Facebook. He never posted any content related to Phuong on the Facebook page of Viet My Cosmetic Hospital.
According to the lawsuit, on March 17, 2023, Nam An Cosmetic Hospital and Golden Lotus Company signed a brand promotion contract worth 10 billion VND. The content shows that Nam An Cosmetic Hospital, as the host of the Miss Grand Vietnam 2023 contest, has the right to “The crowned Miss will be the brand ambassador of Nam An Cosmetic Hospital for 2 years” .
After that, Ms. Le Hoang Phuong became the beauty queen of the Miss Grand Vietnam 2023 contest.
But Ms. Nguyen Thi Nhu Lan (CEO of Nam An Cosmetic Hospital) explained that about 8 months after her coronation, on November 7, 2023, Nam An Cosmetic Hospital discovered that on its Facebook page there was a green check mark (a stamp confirming the owner’s identity). provided by Facebook) named “Chiem Quoc Thai” has a post tagged on Facebook named “Le Hoang Phuong” related to aesthetic issues. Under this post, Facebook account “Le Hoang Phuong” commented: “Thank you doctor for helping me have perfect beauty and become more confident.”
Nam An Cosmetic Hospital believes that Miss Le Hoang Phuong’s behavior is promoting the brand of another company operating in the same field as this hospital. Therefore, this behavior seriously violates the legitimate rights and interests of Nam An Cosmetic Hospital as recorded in the contract and appendix signed with Golden Lotus Company. Since then, Nam An Cosmetic Hospital sued to terminate the contract and request compensation.
It is known that tomorrow, Ms. Nguyen Thi Nhu Lan will not participate in the trial, but will authorize it for Ms. Le Thu Hang and Ngo Huynh Phuong Thao to attend. Ms. Thao also served as the authorized representative for Miss World Peace 2021 Nguyen Thuc Thuy Tien in the case of Ms. Tien being sued by Ms. Dang Thuy Trang for 1.5 billion VND.
Similarly, Golden Lotus Company has 2 authorized representatives: Ms. Dao Thi Thu Phuong and Ho Thi Ly; Ms. Le Hoang Phuong also has 3 authorized representatives: Ms. Hoang Dong Thuy, Duong Thi Van Nga, Do Thi Nu.
